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Click to view pictures from the Annual Lucia Luncheon at the Fairmont Royal York.
October 17, 2016
FOR IMMEDIATE RELEASE
IKEA Canada Commemorates 40 Years of Iconic Design in Canada with
IKEA Then & Now Exhibit
Burlington, ON – IKEA Canada is opening an exhibit in downtown Toronto to celebrate its 40th anniversary in Canada. Hosted at the Design Exchange, Canada’s Design Museum, IKEA Then & Now will take visitors on a journey through the decades to demonstrate how IKEA has helped shape life at home in Canada. The exhibit is free to the public and will run from October 21st to 30th.
IKEA Then & Now tells the story of IKEA in Canada, featuring rooms displaying iconic IKEA furniture from the 1970’s to today, with a glimpse into the future. Inspired by the IKEA Museum in Älmhult, Sweden, the exhibit also pays homage to the ancestry of IKEA home furnishings and its unique democratic design philosophy of creating products that help create a better everyday life through their form, function, quality, sustainability and affordable price.
“Canadians have welcomed IKEA into their homes for the past 40 years and we are delighted to have reached this anniversary together,” said Dave McCabe, Acting President, IKEA Canada. “The IKEA Then & Now exhibit offers visitors a chance to take a trip down memory lane, remembering how our homes have evolved over the last four decades. The exhibit also offers a behind the scenes look at the IKEA brand and business, which we are confident will continue to grow in Canada for the next 40 years and beyond.”
There will be many more things to experience at the exhibit, including a ball pit for both the young and young at heart. Visitors will also have the opportunity to be featured on the front cover of this year’s IKEA Catalogue. And, just for dropping by, visitors will have a chance to win a week-long dream trip for two to the design capital of the world, Stockholm, Sweden.
IKEA Then & Now runs from October 21st to 30th at the Design Exchange, 234 Bay St., Toronto. Admission is free to the public. The hours of operation are as follows: Monday – Friday: 9am – 7pm Saturday & Sunday: 10am – 6pm
About IKEA CANADA
IKEA is a leading home furnishing retailer with 375 stores in more than 50 countries worldwide, which are visited by 884 million people every year. IKEA Canada has 12 stores, an eCommerce virtual store, 6 Pick-up and order points in Quebec City and southern Ontario and two Collection Points in Halifax and Saskatoon. The company also recently announced plans to open stores in Halifax and Quebec City. Last year, IKEA Canada welcomed 25 million visitors to its stores and 75 million visitors to the IKEA.ca website. Founded in 1943, IKEA’s business philosophy is to offer a wide range of products of good design and function at prices so low, the majority of people can afford them. For more information on IKEA, please visit: www.IKEA.ca.
FOR MORE INFORMATION:
Commercial Public Relations Manager
(416) 646-8182 ext. 2338
Enjoy a traditional Swedish Christmas buffet, accompanied by the obligatory singing of Schnapps songs.
This is the perfect event to invite your business acquaintances,
friends, and family to join in the atmospheric afternoon filled with
good food, fun raffles, and time away from the daily routine.
Experience this one of its kind event in Toronto and
enjoy a unique taste of Sweden.
This Lucia luncheon will take place in the presence of
His Excellency Per Sjögren, Ambassador of Sweden to Canada.
(Other special guests and dignitaries to be confirmed)
Don’t forget to bring your money for Raffle Tickets!
This year’s Grand Prize: 2 tickets on Iceland Air to anywhere Iceland Air flies,
plus a luxury weekend at the Hilton Hotel in Stockholm (Slussen).
Fairmont Royal York Concert Hall • 100 Front Street • Toronto, ON
Early Bird pricing until October 31, 2013
Individual tickets and tables of 10 -12 can be bought online via Pay Pal or by cheque prior to the event.
(No tickets will be available at the door, and no cancellations after November 25, 2016.)
SCCC Members: $170.00 plus tax • Non-members: $190.00 plus tax
Reserve your spot now!
To book online, visit http://sccc.ca/lucia
or contact us at: firstname.lastname@example.org or call 416-925-8661
For Immediate Release
An ölfestival Is Coming To Bandshell Park, Exhibition Place!
A chance to Sample Sweden at Toronto’s Festival of Beer, July 22-24
Toronto, ON. (July 5, 2016) — Toronto’s Festival of Beer, presented by The Beer Store, is giving Toronto a chance to Sample Sweden! On July 22 to 24, the festival will work alongside the Swedish-Canadian Chamber of Commerce to feature six Swedish breweries, 28 different brands of beer and two renowned Swedish Chefs, inside a 10,000 square-foot zone, at Bandshell Park in Exhibition Place. Bier Markt is the exclusive restaurant partner of the Swedish Pavilion. Sample Sweden is proudly funded by the Government of Ontario and generously supported by IKEA Canada and Volvo Car Canada LTD.
“Discovery is a major part of Toronto’s Festival of Beer and beer culture in Sweden is growing so fast that making Sweden our feature country this year, was an easy choice,” said Les Murray, President of Toronto’s Festival of Beer. “It’s an opportunity for beer lovers in Toronto and beyond to sample great beer from a region of the world that produces great products.”
Sample Sweden will feature some of the country’s most adored breweries. Combined, each of these breweries will bring 28 different beers for attendees to sample with the majority of them not available for purchase in Canada. These breweries include:
- Brekeriet Beer AB
- Dugges Ale och Porterbryggeri
- Gotlands Bryggeri
- Poppels Bryggeri
- Tempel Brygghus
Two of Sweden’s most renowned Chefs will also be in attendance at Toronto’s Festival of Beer. Chefs Peter J Skogstrom and Roland Persson are both former winners of Sweden’s Chef of The Year award, the country’s most prestigious competition for professional Chefs. They will be constructing some of their tasty creations for attendees to feast on in both our Club House La Grille Grilling Tent and in our Sample Sweden pavilion.
“This is a monumental occasion!” said Len Kleine, Chairman of The Swedish-Canadian Chamber of Commerce. “The spotlight is now on the very best of Sweden. Our beer, our Chefs and our culture will be front and centre at Toronto’s Festival of Beer.”
Toronto beer enthusiasts will have their first taste of Sample Sweden, available at all Bier Markt locations within the GTA, in advance of Toronto’s Festival of Beer. The restaurant will feature Leon by Omnipollo, a Belgian Pale Ale that is assertively hopped and fermented dry using champagne yeast, on tap from July 11 to July 24.
Bier Markt will also hold a promotion on food as well! The offer includes one ticket to Toronto’s Festival of Beer on the sold out date of Saturday, July 23, with the purchase of both a $15 Swedish dish and a Leon. The bundled offer is $50 + HST and is available until supplies last.
On Friday, July 22, media are invited to attend the official unveiling ceremony of Sample Sweden at Toronto’s Festival of Beer in Exhibition Place. This event will take place prior to public access to the festival and is opened by RSVP only. Photo and media opportunities with the feature Chefs and The Swedish-Canadian Chamber of Commerce will be available on site, and in advance of the festival by request only.
For more information or to purchase tickets please visit: www.beerfestival.ca
Facebook: Toronto’s Festival of Beer
About Toronto’s Festival of Beer:
Toronto’s Festival of Beer is a celebration of Canada’s rich brewing history, showcasing experts of the brewing craft from around the world. This year, the festival features over 333 different beers to sample, incredible food purveyors and live entertainment that includes House of Pain, Big Sugar Reggae Style and The Temperance Movement. Toronto’s Festival of Beer is Canada’s premier celebration of the golden beverage. Toronto’s Festival of Beer’s summer festival will take place July 22-24 at Bandshell Park in Exhibition Place, presented by The Beer Store.
About Peter J Skogström:
Peter J Skogström is the best known for winning Chef of the Year in 2006 and is an Olympic champion in cooking. Prior to starting his own business, Skogström worked as a Chef at Kronovall Castle and the historic Petri Pumpa. Since 2009, Skogström has run the company Smarta Kök (Smart Kitchens) with his partner Patrik Alemo, delivering well-prepared local lunch food at various restaurants in Malmö and Lund. Skogström received his sommelier diploma in December 2014 and is currently a contestant on the Swedish television program Chefs Battle on TV4.
About Roland Persson:
Roland Persson is known internationally for his experience in luxury food. He is the 1990 winner of Chef of The Year and currently runs the Metropol Palace in Stockholm, Sweden. Persson has managed the famous French Restaurant in the Grand Hotel and has worked at other popular restaurants in Sweden like Operakällaren, KB Restaurant, Passage, and Carl Michael. The philosophy behind his cooking involves a classic contemporary cuisine combining Swedish and French influences. Persson currently lives in Stockholm a place where he was maintained his residency since his childhood.
For more information on media opportunities available at Toronto’s Festival of Beer, or to RSVP for the unveiling of Sample Sweden please contact:
VP of Marketing
416-635-9889 x 26
Davide De Laurentiis
416-635-9889 x 27
2016 Toronto Festival of Beer Feature Country: Sweden
Sweden is the featured country for the immensely popular and almost sold out 2016 Toronto Festival of Beer, taking place July 22-24.
The Swedish Canadian Chamber of Commerce has made an agreement with the organizers to manage the Swedish pavilion, a 10,000 Sq. Ft space dedicated to all things Swedish.
We have already great engagement from companies like IKEA, Volvo, Alfa Laval etc – but we still have room for YOUR Swedish content.
SCCC is offering this fantastic opportunity to display your company/products to 35,000 festival visitors. Our pavilion will host 10 Swedish craft beers on tap and Swedish food partners – with special award-winning chefs. It is sure to be a must-see!
We are currently offering the following options:
Display participation. Have your company and products on display in our ”Sample Sweden” pavilion. pull-up banner and small product/literature stand. Cost $250 for members. Non-members $ 395 ( same price as a 1- year Silver membership )
Booth exhibit. 10 x 10 ft booth area. 4 tickets for the weekend. Cost $995 for members. Non-members pay $ 1,390 (includes a 1- year Silver membership)
Customer VIP event. Booth exhibit 10 x 10 ft area, 8 VIP and Lounge tickets for the weekend. Cost $2,495 for members. Non-members pay $ 2,790 ( includes a 1 – year Silver membership)
DO NOT miss out on this great opportunity to reach new customers! If you have any questions or want us to customize your participation, please contact Marie Larsson at email@example.com or 416.925.8661
For more information about the event http://beerfestival.ca
Beerlicious has become one of the largest drinking festivals in Canada and is continuing it’s reign of fun and drinking this year, celebrating it’s 22nd anniversary. We are very excited to be a part of such a massive and successful event. Each year over 35,000 people go through the grounds to celebrate, shop, and sample over 300 brands of beer. THIS IS A BIG DEAL!
This is in part thanks to their extensive media and social media campaigns
Tickets for Saturday July 23rd are already sold out!
(Scroll down to the end for details and demographics.)
Another factor in the success of the Festival (I mean, other than: hello! beer!) is the entertainment line up. This year’s headliners include: House of Pain, Big Sugar, and The Temperance Movement.
Join your fellow Chamber members in promoting the Swedish brand!
IKEA, Alfa Laval and Volvo are already on-board and planning their showcase areas.
Our Sample Sweden pavilion will include:
A 10,000 Sq. Ft. outdoor pavilion dedicated to Swedish Culture, with decor and furnishings that creates the look and feel of Sweden
10 Swedish Craft Beers on tap (most are unavailable in Ontario) and Swedish Food Partners
Secondary Stage featuring up and coming Swedish acts
Get on board now! Targeted marketing campaigns start in early June (just days away) so get the maximum mileage out of your promotion by getting on board now!
Inclusion in Sample Sweden Announcement
Major Media Partnerships
Digital Media Program & Contesting
Data Capture Opportunities
On-Site Signage Strategy
For more info or to book space contact Marie Larsson at firstname.lastname@example.org or 416.925.8661
Toronto Festival of Beer Background Info
Each year, Toronto’s Festival of Beer creates a world of beer pavilion that features imported product from a different country. The 2015 festival featured Ireland and “The Irish are Coming”. The 2016 feature is Sweden.Headline entertainers in previous years have included Naughty by Nature, Salt n Pepa, De la Soul, The Trews, Matthew Good, and 54-40
Our extensive marketing program features media partnerships, digital campaigns, online contesting, print and radio.
Festival Fast Facts:
60% of our attendees are between the ages of 26 and 35
50% male, 50% female
Top 3 spending habits include: Alcohol, Clothing/Accessories, Dining Out
Email Database: 8,500 loyal fans
Social following: 26,600 across TW, FB & IG
On the off chance you are not yet convinced of the fun and magnitude of this festival, please, click on this link:
For more info or to book space
contact Marie Larsson at email@example.com or 416.925.8661
Your Business Travel is our Business
VR Travel began in 1969 as Vejle Rejser, in the city of Vejle in Denmark. Back then, there were only three employees and we specialized in leisure travel. Already by the mid-1970s, our focus began to turn to business travel. Today, with nearly 50 employees and a yearly turnover of more than 500,000 million Danish kroner, we are a 100% management-owned, full-service business travel agency with offices in Denmark, Greenland and Canada.
VR Travel takes pride in being 100% neutral – this means we don’t have any hidden agreements with specific travel providers – so you get the best price that’s available according to your travel requirements on every trip. We also strive to give you at least 3 options on your itinerary, so the trip is up to you.
As a VR Travel customer, you will have your own contact persons, who know you and your travel requirements and policies, so you won’t be starting from scratch every time you call.
We provide different levels of service, depending on your needs – from Full Service, where we take care of everything for you, to Self-Service, where you log into our online portal and have access to our special prices and book everything yourself.
Contact us today for an offer tailor-made for your company’s needs. firstname.lastname@example.org
Med venlig hilsen / Best regards
CBBN The Bulgarian Chamber in collaboration with SCCC cordially invites you to an exclusive leadership workshop.
FIND THE LEADER IN YOURSELF
Being a leader is not just about managing people at the office. Find out how
you can become a leader and excel in your personal and professional life
FOR THE BENEFIT OF OUR MEMBERS AND GUESTS ATTENDING THIS EVENT,
CBBN WAS ABLE TO ENGAGE A VERY PROMINENT GUEST SPEAKER:
A world-recognized keynote speaker on leadership, providing framework
that helps individuals and teams improve their performance.
May 26, 2016, 6:00 – 8:30pm
(Registration at 5:30pm; Event starts at 6:00pm sharp!)
4141 Yonge Street, Catherine Swift Conference Centre, 1st Floor
$20 for guests
$15 for members of the Swedish-Canadian Chamber of Commerce and other chambers
Free Admission for members of the Bulgarian Chamber
(become a CBBN member and attend for free! Sign up online)
Pay at the door (cash or cheque only please)
Light Food & Cash Wine Bar
The Finnish, Swedish, and Danish Chambers of Commerce, together with Iceland and Norway, invite you to join us on Thursday, September 8th, 2016, at the beautiful Royal Woodbine Golf Club for our 7th Annual Nordic Consular Cup Golf Tournament. (195 Galaxy Blvd, Etobicoke, ON M9W 6R7)
You and your guests are invited to participate in some friendly rivalry between nations! Come enjoy a BBQ Lunch “On the Tee”, play 18 holes (with cart), then dine with us at the Championship Buffet complete with wine, beer, and award ceremony). There are great prizes to be won in the golf contests and the raffle!
11:30 A.M. Registration
12:00 P.M. Lunch on the Terrace
1:00 P.M. Tee-off (Shotgun start)
6:30 P.M. Dinner and Awards Ceremony
$190/single, $720/foursome ($85 dinner only)
Individual and team awards.
Registration and Payment Deadline: August 25, 2016
Sponsorship spots are available (click here to download Sponsorship PDF).